Sonnox Team Continues Growth


Sonnox is committed to bringing new products to market and developing its plug-ins for multiple platforms - such as AAX-DSP, AAX native, AU, VST, UAD - and this takes considerable programming effort. In the last few years, Sonnox has expanded its development team and invested heavily in new technology. Now with customer demand higher than ever, we've also made an important addition to our growing sales team. Giles Farley has been appointed to the newly created post of International Sales Manager, responsible for our international dealer channel.

Giles' career in audio software began with Digidesign (Avid) in 1993 as International Product Specialist. Prior to this he attempted to make a living from playing and composing music. Sadly a lack of talent and interesting hair hampered his success - both of which continue to elude.

An abiding love of film encouraged Giles' move into post-production in 1999, where he helped to set up a new facility at Shepperton Studios that provided centralised audio editorial and mixing localisation services to a number of major Hollywood studios. Following the acquisition by Pinewood Studios, Giles progressed to become Managing Director of the Group's Post Production Department - responsible for audio, picture, asset management and restoration services supplied to the film, TV and Games sectors.

Giles joined the Sonnox team in December 2014 as International Sales Manager - a newly created post reflecting the company's continued growth.

Senior Sales & Marketing Manager, Nathan Eames comments, "Giles has a vast knowledge of the audio post world, from both the technical and operational perspectives. Sonnox plug-ins are finding wider acceptance in TV, feature film and broadcast applications, and we are confident that Giles will be highly effective in further expanding our user base."

"The experience I've gathered in software, music and post production will be invaluable in helping me grow the Sonnox business and in serving our international dealer network," Giles concludes. "The Sonnox team is uniformly brilliant, and their enthusiasm for their work is genuinely inspiring. I very much look forward to working with this extraordinary group."